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For Many, Driving a Car Will Be Their First Visit to the Metaverse
Driving a car may be the first introduction to the Metaverse for a lot of people. The combination of technologies being poured into self-driving cars, and their role as a moving media platform puts driving ahead of other contenders.
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Augmentation, the Metaverse and the Magic Circle
We are in a time of profound change. And one of those shifts is in the digitization of everything. Augmented/virtual/synthetic realities are markers in a much larger shift: the digitization of the entire human experience.
13 min read
Apple Spring Loaded: AR Foundations?
With Apple rolling out new products, it's tempting to look for hints of coming glasses. But the bigger picture is an approach to products which has become as tight and seamless as an iMac bezel.
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Apple Is In No Rush To Change The World
Apple will reinvent itself. But will it happen in a single "big bang" moment at WWDC, with new devices and a new vision for how computing works? Not so fast.
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Scan Everything: Building the Infrastructure for Augmented Reality
Everything is being scanned. From avocados to Amsterdam, from your living room to the local park, it has become easier than ever to take 3D snapshots of physical things.
6 min read